Juliette Brindak (21) co-Founder of #4 Ranked Girls Website
Miss O & Friends® Only American Female Participating in the
Youth International Economic Forum (YIEF)
June 15-17, 2010, St. Petersburg, Russia

St. Petersburg, Russia – Old Greenwich, CT, June 15, 2010. Juliette Brindak, co-Founder of Miss O & Friends®, a lifestyle and socialization brand created and managed by young girls, has been recruited by the Russian Federation to participate in the Youth International Economic Forum (YIEF), St. Petersburg, Russia, June 15 through June 18, 2010.

The Youth International Economic Forum is designed to bring together the best and the brightest social and business entrepreneurs and thought leaders under 30, to provide solutions and fresh ideas regarding Russia’s most important modernization projects. Participants will work with world famous experts such as John Pepper, Chairman of the Board of Directors of the Walt Disney Company, and other senior executives from Google, Ernst &Young, Microsoft and many others.

According to Nikita Kroupski, Recruitment Officer, Management Selection Practice at Ward Howell International, Juliette has been selected, “Based on (her) ability to launch and implement projects that produce value for society, as well as (her) unwavering belief in constant self-development and freedom coupled with responsibility.”

Says Brindak, “Miss O & Friends® is created and co-managed managed by girls who have outgrown Barbie, and are not ready for Britney. We provide opportunities that are cool, age appropriate and esteem building. Listening to what girls want and then delivering to their needs produces value in many ways. For example, today girls have the chance to have their original fashion designs produced and sold in retail outlets. By helping girls establish a sense of self, these girls are more likely to make greater contributions to society.”

About Miss O & Friends® By Girls…For Girls 
Cool and age appropriate, our lifestyle and socialization brand fills the void for Tween girls who have outgrown Barbie® and are not ready for Britney. Ranked #4, global, “Girls Only” websites (Amazon’s Alexa data), Miss O & Friends® is managed by girls for girls, ages 8-14+, reflecting what girls want, helping girls realize their dreams, while building self-esteem. The authenticity created by Miss O’s real girls (Miss O, Juliette, Harlie, Justine and Isabella) and the Miss O & Friends Tween girl community, yield billions of hits, exceeding many other popular websites.

The company’s largest investor is the Procter and Gamble Company’s PGP unit, and features an impressive team with a world class Board, including Maxine Clark, Founder and CEO of Build-A-Bear Workshop, Leonard Lodish, Vice Dean, Wharton School and Gokul Rajaram, founder of Google’s “AdSense.”

About YIEF
The Youth International Economic Forum is attended by CEOs, politicians, and intellectual leaders from all over the world aimed at fostering cooperation between young, successful entrepreneurs who measure success not just in terms of profit, but also the value they create for society.

200 participants from all over the world aged from 18 to 30 are selected by an independent jury based on their accomplishments, experience and life goals. Participants engage in discussions and brainstorming sessions with government officials, businessmen and scholars to develop recommendations for Russia’s most important modernization projects. Participants have the opportunity to choose the format of the sessions, work in teams with world-famous experts, develop recommendations to real-world project and then implement them if they are approved.