Young girls grow faster physically than emotionally. Miss O & Friends® provides a hip, yet wholesome alternative, which allows girls to still be girls.
Miss O & Friends® is about real girls growing up. Their images and stories are authentic and inspirational. These young girls are hip, yet wholesome, with a positive sense of self. Although diverse, they share common enthusiasm for the Internet, mobility, instant messaging and emailing - many of the primary tools for how young girls gather and communicate today. The Miss O & Friends website, books and articles, as well as branded offerings, convey who the girls are and what they stand for, reflecting their sense of confidence, the truths and the wholesome values of these real girls.
The Miss O & Friends® girls are real ...conceived of, evolved with, and managed by young girls, to provide a positive "voice of authenticity" and help build a sense of confidence for young girls growing up. What started as something to do with friends has organically grown into the characters you see above.
These girls are hip and wholesome with high self-esteem and lots of confidence. They have many varied interests and always strive to do their best - in school, sports, arts and other activities.